About this event
The discipline of art audience evaluation is awash with data but light on insight. We all have different criteria for the success of what we do and how we want our organisations to evolve, but this is often at odds with those demanded by funders. We have to spend a lot of time and effort collecting data that seems to just disappear into a hole, never to be referred to again. Compared to other sectors, the methodologies used are unsophisticated, data collection quality is poor, and analysis light on actionable insights, especially amongst academics. And where are the true voices of audiences?
This CAKE will have speakers discussing approaches to evaluation in the arts and cultural sector from a range of perspectives exploring how evaluation is and could be used to create impact for artists, cultural organisations, audiences and society. Provocation breakout sessions will focus on the value, benefits and merits of evaluation for arts and culture.
