The concept of Fusion or a ‘Fused Business’ was first developed through the work of a dedicated Creative, Digital & IT Task Force set-up by the Centre for Industry and Higher Education.
Creative Fuse North East is a multi-disciplinary, multi stakeholder action research project focused on the strength, diversity and nuanced nature of the North East’s creative, digital and IT sector (CDIT).
The project builds upon two previous AHRC funded research projects – Brighton Fuse and London Fusion and will further explore the social, economic and innovation value of the CDIT sector in the region.
Alongside the AHRC, Arts Council England and European Regional Development Funds are being used to support direct engagement with creatives freelancers and SMEs in the sector, providing a unique insight into the everyday challenges while at the same time identifying opportunities for cross sector collaboration and spillover into other industries.
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